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Read more →Markup Calculator
Determine the markup percentage based on your cost and selling price, or use it to find the right selling price for your costs.
Calculate price markup percentage
Quick Answer
Markup percentage shows how much a product’s cost is increased to determine selling price, commonly used in retail and pricing strategies.
Markup Calculator
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How It Works
- Enter the cost of the item.
- Enter the selling price.
- Click 'Calculate' to find the markup percentage.
Formula:
Markup % = ((Price - Cost) ÷ Cost) × 100Markup Calculation
Markup is a way of expressing profit relative to the cost. It answers the question: "How much did I mark up this item?"
A 100% markup means you doubled your cost (e.g., Buy $50, Sell $100). A 50% markup means you added half your cost to the price (e.g., Buy $50, Sell $75).
Examples
Cost 50, Price 75
Result: 50%
Cost 80, Price 100
Result: 25%
Cost 40, Price 60
Result: 50%
Cost 100, Price 200
Result: 100%
Cost 20, Price 30
Result: 50%
Frequently Asked Questions
Is markup same as margin?
No. Markup comparisons profit to Cost. Margin compares profit to Revenue. Markup is usually higher.
Can markup exceed 100%?
Yes, easily. If you buy something for $1 and sell it for $3, that is a 200% markup.
Why is markup used?
It's easier for retailers to set prices. 'I want a 50% markup on all items' is a simple rule to follow.
Is markup linear?
Yes, increasing the price linearly increases the markup.
Does higher markup mean more profit?
Per item, yes. But if the price is too high (too high markup), sales volume might drop.
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